
FOR EXPERTS WHO ARE GREAT AT THE WORK AND INVISIBLE ONLINE
Become the voice in your field, without writing a word
Become the voice in your field, without writing a word
Become the voice in your field, without writing a word
One 45-minute conversation a month. 12+ posts in your voice, on your feed, across the next four weeks. We handle the rest.
One 45-minute conversation a month. 12+ posts in your voice, on your feed, across the next four weeks. We handle the rest.
12+
12+
12+
Posts / month
Posts / month
45min
45min
45min
CONVERSATION
CONVERSATION
€500
€500
€500
PER MONTH
PER MONTH


Authority starts with being human.
Authority starts with being human.
Authority starts with being human.
Five years ago, your personal brand was a nice-to-have. Today, every feed is full of posts that sound like everyone else, because they're written by tools that started with a prompt and a guess.
Five years ago, your personal brand was a nice-to-have. Today, every feed is full of posts that sound like everyone else, because they're written by tools that started with a prompt and a guess.
Customers who chose you before they met you.
Customers who chose you before they met you.
Buyers research the founder before they buy from the company. If they've been reading you for a year, the sales call is a formality. If they haven't, it's a pitch.
Buyers research the founder before they buy from the company. If they've been reading you for a year, the sales call is a formality. If they haven't, it's a pitch.
Investors and hires watch before they act.
Investors and hires watch before they act.
VCs watch founders before they write a check. Top candidates watch companies before they apply.
Your content helps both decide whether you’re worth backing, joining, or introducing.
VCs watch founders before they write a check. Top candidates watch companies before they apply. Your content helps both decide whether you’re worth backing, joining, or introducing.
A voice nobody can take from you.
A voice nobody can take from you.
Companies fail. Roles change. Industries die. Your audience comes with you everywhere. It's the one asset on your balance sheet nobody else can sell, lay off, or restructure.
Companies fail. Roles change. Industries die. Your audience comes with you everywhere. It's the one asset on your balance sheet nobody else can sell, lay off, or restructure.
We start with you. Not a prompt.
We start with you. Not a prompt.
We start with you. Not a prompt.
Other tools generate generic founder-voice. Ghostwriters guess at yours. We start with the only source that matters: you, on a video call or a face to face meeting, actually saying it.
Other tools generate generic founder-voice. Ghostwriters guess at yours. We start with the only source that matters: you, on a video call or a face to face meeting, actually saying it.
Source
We extract what no one else has.
We extract what no one else has.

Every month, we turn one real conversation into content. Yur stories, opinions, and market insight become the raw material.
speed
AI structures what you already said
AI structures what you already said
Your transcript becomes the source. AI finds the strongest stories, opinions, and angles, then turns them into drafts using proven content patterns.

taste
Experts sharpen every post
Experts sharpen every post

AI gives us speed. Experts bring the judgment. We cut the fluff, sharpen the point, and keep the voice yours.
One conversation.
One month of content.
€500/month. That’s it.
One conversation.
One month of content.
€500/month. That’s it.
One conversation.
One month of content.
€500/month. That’s it.
per person.monthly
€500
€500
/ month
CONTENT ENGINE · monthly · ongoing
CONTENT ENGINE · monthly · ongoing
€600 / month for the first three months, covers brand foundation work, voice training, and your first month of content
€600 / month for the first three months, covers brand foundation work, voice training, and your first month of content
12+ LinkedIn posts a month, in your voice
12+ LinkedIn posts a month, in your voice
Monthly 45-minute interview with our team
Monthly 45-minute interview with our team
Editorial review by a human before you see anything
Editorial review by a human before you see anything
Two revisions per post
Two revisions per post
We amplify your best moments to our network
We amplify your best moments to our network
Private community of founders building the same way
Private community of founders building the same way
VAT 0% · Month-to-month · No lock-in
VAT 0% · Month-to-month · No lock-in
Optional add-on
Video, if you want it
Video, if you want it
€500 / month · 5+ videos
€500 / month · 5+ videos
+ €500
+ €500
/ month excl. VAT
/ month excl. VAT
Your monthly call is already a conversation. We just keep the camera on. No extra filming, no studio, nothing new to learn, the same 45 minutes you're already doing becomes raw footage.
Our team cuts it into 5+ short, podcast-style clips a month: captioned, formatted for the feed, and ready to post as-is.
Text gets your ideas out. Video puts a face to them, and on LinkedIn right now, that's the content that travels furthest.
Your monthly call is already a conversation.
We just keep the camera on. No extra filming, no studio, nothing new to learn, the same 45 minutes you're already doing becomes raw footage.
Our team cuts it into 5+ short, podcast-style clips a month: captioned, formatted for the feed, and ready to post as-is.
Text gets your ideas out. Video puts a face to them, and on LinkedIn right now, that's the content that travels furthest.

Rent attention. Or own it.
Rent attention. Or own it.
Rent attention. Or own it.
Most founders chase visibility. The smartest ones build authority that compounds.
Most founders chase visibility. The smartest ones build authority that compounds.
VISIBILITY
VISIBILITY
Attention for a moment
Attention for a moment
borrowed from the algorithm.
borrowed from the algorithm.
Attention that Disappears when posting stops
Attention that Disappears when posting stops
Dependent on trends, timing, and luck.
Dependent on trends, timing, and luck.
Easy to buy. Easy to replicate.
Easy to buy. Easy to replicate.
More impressions. Little ownership.
More impressions. Little ownership.
AUTHORITY
AUTHORITY
Recognized before the first conversation.
Recognized before the first conversation.
An audience built around your expertise.
An audience built around your expertise.
Trust that compounds with every post.
Trust that compounds with every post.
Independent of trends and algorithm changes.
Independent of trends and algorithm changes.
Difficult to build. Impossible to copy.
Difficult to build. Impossible to copy.
Less noise. More opportunities.
Less noise. More opportunities.


Founders who work with founders every day.
Founders who work with founders every day.
Founders who work with founders every day.
Not marketers writing about LinkedIn. People who've sold for a living, coached the founders you'd recognize, and watched what actually moves pipeline.
Not marketers writing about LinkedIn. People who've sold for a living, coached the founders you'd recognize, and watched what actually moves pipeline.


Aaron Selkrig
Aaron Selkrig
CEO · Performance Unit
CEO · Performance Unit
Co-founder & CEO · RevCraft
Co-founder & CEO · RevCraft
Co-founder · Meetit
Co-founder · Meetit
Runs Performance Unit, Finland's largest sole coaching company, €16M in revenue over a decade, working with execs founders, CEOs, and VCs from companies like Wolt, Lifeline Ventures, Maki.vc, and more
Runs Performance Unit, Finland's largest sole coaching company, €16M in revenue over a decade, working with execs founders, CEOs, and VCs from companies like Wolt, Lifeline Ventures, Maki.vc, and more


Petteri Pietola
Petteri Pietola
Co-founder & CEO · Meetit
Co-founder & CEO · Meetit
COO · performance unit
COO · performance unit
Co-founder · RevCraft
Co-founder · RevCraft
Runs meetit, a 35-person B2B sales operation that's booked tens of thousands of meetings for European B2B companies. Companies such as, ukko, dashboa, accountor and more
knows the exact moment a founder's visibility starts moving pipeline.
Runs meetit, a 35-person B2B sales operation that's booked tens of thousands of meetings for European B2B companies. Companies such as, ukko, dashboa, accountor and more
knows the exact moment a founder's visibility starts moving pipeline.
The next post that changes everything starts with a conversation.
The next post that changes everything starts with a conversation.
X (Twitter)